Need to promote music merch on Spotify the place persons are already listening to your songs?
It is smart to supply merchandise (albums, hats, mugs, shirts, posters, books) proper from your Spotify artist web page. As a result of that’s prone to be one in every of your most seen properties on-line!
And as Luminate’s 2024 midyear music trade report reveals, not solely ought to merch gross sales be an necessary a part of your income image as an artist, however paid streaming subscribers are literally MORE seemingly than different listeners to buy bodily codecs like CD and vinyl.
To function merch in your Spotify profile:
1. You want a Spotify for Artists account.
If you happen to’re not but verified, go to Artists.Spotify.com.
2. Subsequent, you want a Shopify account.
To get simply essentially the most streamlined options, there’s a starter plan for $5/month.
If you happen to already had a Shopify retailer, then it’s easy; simply transfer on to step 3!
Nonetheless, should you’re model new to Shopify, you’ll have to spend a while inputing your merch objects, portions, measurement specs (for issues like shirts and sweatshirts), costs, and so on.
3. It’s time to attach Shopify & Spotify.
You do this both by clicking the MERCH button in Spotify for Artists…
… and including the URL of your Shopify retailer:
Or you possibly can add the Spotify for Artists app throughout the Shopify App Retailer:
4. Received a number of artists in your roster?
If you happen to’re a supervisor or label who has many artists in both your Shopify or Spotify account, you’ll be requested to choose which merch belongs with which artist.
5. Organize the merch on Spotify
Then you definately’ll see a show of merch objects listed in Spotify for Artists (underneath the Merch part), with essentially the most not too long ago added objects on the high.
You’ll be able to manually pin a handful of things whenever you need to function a very powerful merch on the high of your retailer on Spotify.
6. Be conscious of merch availability.
Anytime one in every of your merch objects is out of inventory, it’ll routinely be faraway from Spotify.
And remember that everytime you add a brand new merch merchandise in Shopify, it’s possible you’ll have to manually put up it to the gathering or retailer that’s linked to Spotify.
7. Highlight your best-seller or latest merch.
Lastly, everytime you drop new merch, make sure to use Spotify’s Artist Choose part to prominently function the merchandise on the high of your profile.
Conclusion
That’s the right way to get your merch objects listed on the market in your Spotify profile!
Already go a Shopify retailer? This course of takes minutes at most.
Do you nonetheless have to create a Shopify retailer? Then you definately is perhaps an hour or so as an alternative of minutes, however it’s price doing!
As a result of that one retailer can join not solely to Spotify, but additionally Fb, Instagram, and different standard platforms.
For extra details about promoting merch on Spotify, go right here.
